QUESTION: I spend an inordinate amount of time crafting what I believe is a compelling sales presentation. However, my success ratio leaves much to be desired. What else do I need to do to ensure a more positive outcome?
ANSWER: The successful sales presentation is much more than delivering a lot of information that you believe will be of benefit to the client.
Small businesses add flavor to our area. There is a sense of adventure when you explore a small business. You never know what beauties you’ll uncover or what scrumptiousness awaits. Sadly, that’s also why a lot of people choose to patronize chains. With chains they know exactly what they’ll get and there’s a lot of comfort in that.
But comfort does come at a price and that price could be our community.